3 Tips to Attract the Millennial Workforce

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Its estimated that by 2025, 75% of the workforce will consist of Millennials.  This got me thinking about what the top jobs are for Millennials and how companies could do a better job attracting more of these dynamic players to their teams.

A recent survey done by the National Society of High School Scholars (NSHSS) uncovered what the career choices and workplace preferences were for more than 12,000 high school students, college students, and young professionals.

The top 5 preferred employers are:

St. Jude Children’s Research Hospital
Walt Disney Company
Local hospital

Ok, so you may not be Apple or Google, but there are things every company can do to attract the best millenials for your job openings.  I put together we few tips:

Millennials are very social: In a recent surveyninety-six percent of Millennials said they discuss their job-search experience with others, both in person and through social media. This means that not only is the experience they go through extremely important, but this also sheds light on how social Mellianials are as a whole. Organizations need a social presence in order to start taking part in these conversations.

The next big thing: The majority of Millennials are either actively searching for new jobs or are open to new opportunities regardless of their current employment status. This means that employers should leverage passive candidate strategies to attract this next generation workforce.

Meaning:  Millennials are looking for more than just competitive salaries and benefits.  They want meaning from their careers. A company’s involvement with causes influenced 55% of Millennials to accept jobs. Millennials share a common quest “to do good” through the work they produce and “to make a difference” through the brands they do business with. Employer career sites should be rich with decision-making content providing Millennials reasons why your company is a great place to work.  This content should include employee testimonials, videos and perhaps even messages from your CEO and others.

We would love to hear ways that you’re successfully attracting, engaging and hiring Millennials in your organization.  Tell us in the comments!

Want to know more?  Check out our recruiting resource center.

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